In 2002, VOWS answered the demand for more access to their vast selection by launching www.bridepower.com. Providing online access to the collection was met with an enthusiastic response from brides both locally and internationally. Through this virtual storefront for VOWS Bridal Outlet, as well as their partner stores and manufacturers around the world, brides everywhere can take advantage of the enormous savings that local VOWS customers have enjoyed for years.

VOWS Bridal Outlet is located at 334 Watertown Street (Rt 16) Newton, 1.866.THEGOWN. Open Tuesday and Thursday 10am to 8pm by appointment; Wednesday and Friday 10am to 5pm by appointment; Saturday is always a walk-in day 10am to 5pm; closed Sunday and Monday. Be sure to check out www.bridepower.com to see for yourself why VOWS Bridal Outlet is recognized by brides throughout the world as the leading outlet for savings on top name designer wedding gowns.

Best of Boston 2005
Dresses, Bridal Outlet
Vows Bridal Outlet. The fantasy: wedding wear from Badgley Mischka, Carolina Herrera, and the vaunted Vera Wang. The reality: You can actually afford such wonders- really, you can- at Vows, where one-on-one service and an understanding staff will help you find the perfect fit for a fraction of the retail price. And you can save the cash for something truly important. Like that fairy-tale honeymoon you've always dreamed of…

Best of Boston 2004
Wedding, Dresses Discount
VOWS Bridal Outlet. Dress shopping can bring out the Bridezilla in any woman; VOWS is the place to go for the ones who want to spend less than a manicured arm and a high-heeled leg. The showroom is constantly stocked with hundreds of exquisite gowns from dozens of designer labels (yes, girls, that manes Tyler, Wang, and Hjelm) at often less than half the original prices. The young, thoughtful, and well-informed staff gives its attentive service to one customer at a time, making the dress-shopping experience not only less expensive, but infinitely less stressful.

Best of Boston 2003
Wedding Dresses, Discount
VOWS Bridal Outlet. Just because you’ve bypassed the high-end bridal boutiques doesn’t mean you don’t want to be fussed over when making the biggest decision of your wedding (besides the groom, of course). Enter VOWhS Bridal Outlet. With an attentive staff offering as much help and advice as you want, this store manages to make its customers feel they’re at a posh boutique-until they see the prices. Designer gowns by the likes of Vera Wang, Amsale, and Carolina Herrera (to name but a few) are drastically marked down. Zip one on, strike a pose on the mirror-surrounded pedestal, let a saleswoman place a matching veil in your hair, and try not to gloat over it with your friends who paid retail.

Best of Boston 2002
Wedding Dresses, Discount
VOWS Bridal Outlet. Upgrade the honeymoon, put the foie gras back on the menu, and order more Cristal. VOWS has just freed up thousands from your wedding budget, thanks to its ever-revolving selection of first-rate designer markdowns. The shop is a low-pressure, low-cost treasure trove of dresses. Best of all, weekday visits are by appointment only, so you can rifle through the crisp Badgley Mischka’s, flowing Vera Wang’s and silky Richard Tyler’s in peace.

Best of Boston 2001
Wedding, Discount dresses
VOWS. Fear not, budget-minded brides. You can have your Vera Wang without having to cut the guest list in half. This outlet has high-end designer gowns at wholesale prices- 50 to 70 percent off retail. Better still, you don’t have to worry about being caught in a stampede or hoping the dress will fit. VOWS takes appointments and has plenty of dressing room space.